If you’re like most marketers, you’re always looking for new ways to improve your conversion rates. And with good reason – the higher your conversion rate, the more successful your campaigns will be. But finding the right tools to help you boost your conversions can be a challenge. There are so many options out there, and it can be tough to know which ones are worth your time and money.
That’s why we’ve put together this list of the best conversion tools of 2021. These are the tools that we think will have the biggest impact on your conversion rates, so you can get the most out of your marketing campaigns.
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1. Google Analytics
2. Hotjar
3. Crazy Egg
4. Optimizely
5. Visual Website Optimizer
6. Unbounce
7. leadPages
8. GetResponse Landing Pages
9. MailChimp Landing Pages
10. Instapage
What is a conversion tool and how does it work
A conversion tool is any piece of software or online service that helps you increase your conversion rate – that is, the percentage of visitors to your website who take the desired action, such as making a purchase or signing up for a newsletter. There are a wide variety of conversion tools available, each with its own unique features and benefits.
The benefits of using a conversion tool
There are many benefits to using a conversion tool, including:
1. Improved conversions: The most obvious benefit of using a conversion tool is that it can help you boost your conversion rates. By making it easier for visitors to take the desired action on your website, you can increase the likelihood that they’ll actually do it.
2. More data: Conversion tools often provide valuable data that can help you understand why visitors are leaving your site without converting. This information can be used to improve your marketing campaigns and make them more effective.
3. Better optimization: Conversion tools can help you optimize your website for better conversion rates. By testing different versions of your website and seeing which ones perform better, you can make sure that your site is as effective as possible.
4. Increased ROI: By increasing your conversion rates, you can also increase your return on investment (ROI) from marketing campaigns. This means that you’ll get more out of your marketing budget, and your campaigns will be more successful overall.
5. Improved customer experience: conversion tools can also help improve the overall customer experience on your website. By making it easier for visitors to convert, you’ll make their experience better and more likely to result in a sale or lead.
How to choose the right conversion tool
There are a few things to keep in mind when choosing a conversion tool, including:
1. Your goals: The first step is to identify your goals. What do you want to achieve with your marketing campaigns? What conversion rate do you want to achieve? Once you know your goals, you can narrow down your options and choose a tool that will help you meet them.
2. Your budget: Conversion tools can vary widely in price, from free to hundreds or even thousands of dollars per month. It’s important to consider your budget when choosing a tool, so you don’t end up spending more than you can afford.
3. Your website: Not all conversion tools are compatible with all types of websites. Some require coding in order to work, while others only work with specific types of sites. Be sure to choose a tool that is compatible with your website before you commit to it.
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